Ranking high on search results and having a well-established online presence has become a necessity for businesses these days. With SEO playing an important role in determining how successful an online marketing... Read more »
Keeping Google happy can be hard work. There are many factors at play and formulas to follow, some of which come easier than others. In order to drive sales up and increase... Read more »
What are backlinks? If you’re getting started in the SEO world then one of the first terms you’re likely to hear is the word ‘backlink’. A lot of people just starting out... Read more »
So you are considering hiring the services of an SEO company. The domain of online marketing can be too much of a burden for some enterprises and they need a helping hand.... Read more »
How are you supposed to know the value of something if it cannot be measured? Any marketing venture must be gauged for authenticity, quality and financial worth. The same applies to the... Read more »
About 46% of searches performed on Google are in pursuit of information on nearby businesses and the services they may offer. Three-quarters of these searchers end up visiting local businesses for products/services... Read more »
There are two central options to engage with when embarking on an online marketing campaign – search engine optimization (SEO) and pay-per-click (PPC). Do you go for the organic method that drives... Read more »