Social media is now a key part of a public relations strategy. Traditional PR activities saw more of a focus on TV, radio and print in terms of securing media exposure. Now... Read more »
Although digital marketing is key for successfully reaching a wide variety of consumer categories such as millennials, the cost of using online tools can be enormous, particularly if you’re running a small... Read more »
Search engine optimization (SEO) requires a complex and multifaceted strategy. With Google guarding its algorithm closely, SEO tactics are based on extensive research and constant updates. While social media platforms such as... Read more »
It seems like everyone in the tech sphere is talking about Clubhouse. Elon Musk popularized the iPhone app when a sit-down conversation between him and Robinhood CEO Vlad Tenev was live-streamed onto... Read more »